Review the Exhibit
SaaS Revenue Growth by Customer Segment (2021–2023)
A B2B SaaS company serving three customer segments — Enterprise, Mid-Market, and SMB — is conducting a strategic review ahead of its annual planning cycle. Leadership wants to understand which segments are driving growth and where to allocate sales and marketing investment.
Chart Notes
A cluster bar graph with three grouped bars for each of three years (2021, 2022, 2023) on the x-axis, and revenue growth rate (%) on the y-axis. Enterprise bars (dark blue) grow taller each year. Mid-Market bars (medium blue) remain roughly flat across all three years. SMB bars (light blue) shrink notably each year, from the tallest bar in 2021 to the shortest by 2023. The diverging trajectories of Enterprise and SMB create a clear 'scissors' pattern.
Your Prompt
“Review the exhibit and walk me through what you see, what it means, and what you would do next.”
- → Start with the headline finding
- → Support with specific data points
- → Explain what it means for the business
- → Suggest what to analyze next