Review the Exhibit
QSR Chain: Same-Store Sales Growth vs. Average Ticket Size
A major quick-service restaurant chain is reviewing its performance over the last two years. Comparable-store sales had been growing, but the most recent quarters have raised concerns. Leadership wants to understand the health of the business before making capital allocation decisions.
Chart Notes
A dual-axis line graph. The left y-axis shows same-store sales growth (%) ranging from −3% to +10%. The right y-axis shows average ticket size ($) ranging from $8 to $12. The sales growth line (blue, left axis) peaks at Q3 2022 (+9%) then declines steadily, crossing zero at Q3 2023 and reaching −2% by Q4 2023. The ticket size line (orange, right axis) rises consistently and almost linearly from $8.20 to $11.40 — a 39% increase. The two lines diverge after Q3 2022, creating a clear scissors pattern.
Your Prompt
“Review the exhibit and walk me through what you see, what it means, and what you would do next.”
- → Start with the headline finding
- → Support with specific data points
- → Explain what it means for the business
- → Suggest what to analyze next